Advertise in Italian America Magazine
Italian America Magazine – 2023 Advertising Rate Card
Italian America magazine is the most widely read magazine in the United States for men and women of Italian heritage. It is the official publication of the Order Sons and Daughters of Italy in America (OSDIA), which was founded in 1905 and stands as the oldest and largest organization for Italian Americans.
Italian America is a glossy, full-color, 40-page magazine published quarterly. It offers features and articles on Italian and Italian-American current events, history, culture, travel, language, recipes, literature, and more.
Circulation: 27,000+
Editor-in-chief
219 E Street, NE
Washington, DC 20002
Phone: 202-547-2900
ItalianAmerica@osia.org
Andrew Cotto
editoritalianamerica@gmail.com
Italian America Magazine
Advertising Rates
| Page | Width x Height | Price |
|---|---|---|
| Front Cover | 16.5” x 10.75” (Bleeds .125” all sides) | $25,000 |
| Back Cover (4) | 8.25” x 10.75” (Bleeds .125” all sides) | $3,400 |
| Inside Front Cover (2) | 8.25” x 10.75” (Bleeds .125” all sides) | $3,200 |
| Inside Back Cover (3) | 8.25” x 10.75” (Bleeds .125” all sides) | $3,000 |
| Spread | 8.25” x 10.75” (Bleeds .125” all sides) | $4,000 |
| Full Page | 8.25” x 10.75” (Bleeds .125” all sides) | $2,000 |
| Half-Page | 7.5” x 4.75” (horizontal) 3.75” x 9.75” (vertical) | $1,000 |
| Third-Page | 7.5” x 3.75” (horizontal) | $750 |
| Quarter-Page | 7.5” x 2.25” (horizontal) 3.75” x 5” (vertical) | $550 |
| Sixth-Page | 3.75” x 2.75” (horizontal) 2.25” x 4.75” (vertical) | $450 |
| Eighth-Page | 2.25” x 2.75” (horizontal) | $350 |
| Questo Mese Newsletter Banner | 620 pixels x 100 pixels | $350 ($300 if graphics provided) |
| E-Blast | – | $750 ($500 if graphics provided) |
Discounts
- 15% off for OSDIA lodge members
- 15% off for consecutive ads
Production
- Trim size is 8.25” by 10.75”
- Cover is on 60 lb. #3; editorial is on 40 lb. #4 groundwood paper. Saddle-wire stitched.
Artwork
- Advertisers must provide a high-resolution JPG, TIF, or PDF file that adheres to the size specifications.
Mail Dates
- January 15; April 15; July 15; October 15
Advertising deadline is one month prior to mail date (extensions when possible).
Who Are Italian America’s Readers?
Gender
- 67% Male
- 33% Female
Marital Status
- 70% Married
- 30% Not Married
Age
- 3% Under 21
- 12% 22 – 39
- 14% 40 – 50
- 34% 51 – 65
- 27% 66 – 75
- 10% 76 & over
Age
- 15% High School Degree
- 10% Associates Degree
- 33% Bachelors Degree
- 26% Masters Degree
- 6% Doctorate Degree
- 10% Professional Degree
Income
- 4% Less than $25,000
- 8% $25,000 – $40,000
- 12% $40,001 – $60,000
- 13% $60,001 – $80,000
- 17% $80,001 – $100,000
- 46% More than $100,000
Italian Language
- 10% Fluent
- 52% Somewhat
- 38% Not at all
Readers By State
- Arizona 225
- California 3,278
- Colorado 757
- Connecticut 875
- Delaware 806
- Florida 1,626
- Illinois 377
- Indiana 119
- Massachusetts 3,312
- Maryland 1,136
- North Carolina 78
- Nebraska 413
- New Hampshire 157
- New Jersey 2,028
- Nevada 212
- New York 6,777
- Ohio 1,948
- Pennsylvania 2,137
- Rhode Island 701
- South Carolina 613
- Texas 113
- Virginia 524
- Washington 804
- West Virginia 426
Order Sons & Daughters of Italy in America
2023 Digital Advertising Rates
Questo Mese is the official monthly newsletter of the Order Sons and Daughters of Italy in America, available to all members and magazine subscribers.
Circulation: 15,000+
Cost for Banner: $350 ($300 if graphics provided)
Dimensions of Banner: (620 pixels x 100 pixels)
The banner is displayed across the top of the newsletter and is immediately visible when the newsletter is opened.
E-BLAST
The Order Sons and Daughters of Italy in America reaches out to their members directly through exclusive E-Blasts to let members know about products and special offers.
Circulation: 15,000+
Cost for E-Blast: $750 ($500 if graphics provided)
DISCOUNTS
15% OFF FOR OSDIA LODGE MEMBERS
15% OFF FOR CONSECUTIVE ADS
For a sample newsletter or e-blast, email nationaloffice@osia.org
Business Directory
We are proud to spotlight the many businesses who support our efforts, and many of these companies offer perks and discounts to our members!
